I'm going to share a secret...
Whenever I come across a challenge and can't think of a solution, I'll take out a piece of paper and write this:
1. Challenge - list out the issue as clearly as you can.
2. Action 1 - leave blank
3. Action 2 - leave blank
4. Action 3 - leave blank
5. Timeline - usually a week
Then I will tuck the paper away and trust my mind to give me some ideas by the dateline stipulated. Letting my unconscious mind (before sleeping) run with the problem usually gives me pretty good ideas and somehow, even though the paper is hidden, my mind remains totally alert to it - drawing people, circumstances and events to provide solutions.
You'll be surprised at what you can come up with. Sure beats the other alternative of banging head repeatedly against the wall.
Ok, enough hocus pocus for now.
* Update: I have received requests for examples, here goes: My own case study.
Challenge: Sell truckloads of Boss of Me!
The solutions I came up with:
Action 1: Contribute to newsletters of business associations which goes out to 14,000 corporate eyeballs.
Action 2: Organise a Boss of Me! event to sell books in bulk.
Action 3: Book review in Think Big, an Australian magazine distributed in 2,500 news stands across Sydney.
Action 4: Guest blog on one of the highest ranking blogs in the world, http://www.johnchow.com/, http://www.problogger.net/ or http://www.shoemoney.com
Persistence is the Mother of all good luck...I didn't sit around and wait for the answers to fall on me. Instead, I researched online and one thing just led to another...of course having the thick skin to write to relevant sources helps.
I am very grateful and if all goes well, I am on my way to achieving my desired GOAL!
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